Yenepoya University Online MBA Marketing And Human Resource Management

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Total fees:

₹ 50000

Recognised & accredited:

UGC, NMC

Minimum Eligibility:

Bachelor’s Degree

Course Duration:

2 years

Location

Yelahanka, Mangalore

NAAC Grading:

A+

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Online MBA in Marketing and Human Resource Management From Yenepoya University

The Yenepoya Online MBA programme in Marketing and Human Resource Management combines marketing knowledge with human resource management skills.

This programme is aimed at helping the learner grasp the areas of brand management, digital marketing, consumer behavior, hiring talent and employee performance.

This programme is conducted using live online classes over a period of 2 years and 4 semesters. The two specializations will be instrumental in developing the necessary skills to handle business and people in today's world.

Approvals

Yenepoya (Deemed to be University) has been granted permission to provide online education by the University Grants Commission and has also been accredited an A+ grade by NAAC. According to the university’s website, specialisation courses in MBA include marketing and human resource management.

  • UGC-entitled university
  • NAAC A+ accredited institution
  • Online MBA programme
  • Two-year postgraduate programme
  • Marketing and Human Resource Management specialisation

Admission applicants must ensure to check the latest recognition details for the program.

Fees

The Yenepoya Online MBA in Marketing and Human Resource Management fees is according to the fee structure laid down by the university for the online course.

The candidates need to refer to the latest details regarding the program to know about the modes of payment, examination fees, and more.

Particular

Details

Programme

MBA in Marketing and Human Resource Management

Mode

Online

Duration

2 Years

Domestic Yearly Plan

₹25,000

Domestic Total Plan

₹50,000

Examination Fee

₹3,000 per year

International Yearly Plan

$417

International Total Plan

$833

International Examination Fee

$50 per year

Who Can Apply | Eligibility

Online MBA in Marketing and Human Resource Management from Yenepoya Online is a degree programme that is available to applicants seeking to gain expertise in marketing and human resource management. The applicant should satisfy the eligibility criteria laid down by the university.

  • A bachelor's programme of at least 3 years
  • Degree from a UGC-recognised university
  • Minimum 50% aggregate or equivalent grade
  • 5% relaxation for eligible SC/ST candidates
  • Final-semester bachelor's students can also apply

Admission Process

The Yenepoya Online MBA in Marketing and Human Resource Management admission process is easily done through the admission portal. The applicants have to register themselves, fill out the required personal and educational details, submit the required documents, and make the appropriate payments.

  • Register on the official online admission portal
  • Enter personal and academic details
  • Select MBA in Marketing and Human Resource Management
  • Upload the required documents
  • Complete the applicable payment
  • Submit the application

This online procedure makes it possible for eligible students to apply online.

Syllabus / Curriculum

The Yenepoya Online MBA in Marketing and Human Resource Management syllabus includes both general management subjects along with marketing and human resource subjects.

The course includes consumer behaviour, brand management, marketing of retail and services, market research, remuneration, and organisational development.

Semester

Key Subjects

Semester 1

Management and Organisational Behaviour, Accounting for Managers, Marketing Management, Business Economics, Business Communication

Semester 2

Business Environment and Strategy, Human Resource Management, Corporate Finance, Business Statistics for Decision Making, Compensation Management and Employee Engagement, Consumer Behaviour and Brand Management

Semester 3

Operations Management, Retail and Services Marketing, Market Research, Organisational Development and Change Management, Cross Functional Elective 1, Cross Functional Elective 2

The Course/module details of the Online MBA in Marketing and Human Resource Management from Yenepoya Online give a combined view of market and workforce management strategies.

Placement / Jobs

The Placement after an online MBA in Marketing and Human Resource Management from Yenepoya Online can help in building careers in areas of marketing, HR and business management.

Individuals may apply for positions of Marketing Manager, Brand Manager, Digital Marketing Strategist, Sales & Distribution Head, Customer Relations Manager, HR Manager, HR Business Partner, Talent Acquisition & Development, Employee Relations Officer, and Performance & Compensation Manager.

Individuals may find this dual specialisation program helpful for positions that include knowledge of both markets and people management. Students must assess the current career prospects and other details of the program before making a final decision.

Conclusion

The Online MBA in Marketing and Human Resource Management offered by Yenepoya Online may be pursued by graduates interested in gaining knowledge and skill sets in marketing and human resource management.

This 2-year online program includes subjects like digital marketing, consumer behaviour, talent acquisition, and organisational development, among others.

The comprehensive curriculum may enable the learner to develop skill sets applicable to various professional and leadership positions via an online learning platform.

Frequently Asked Questions

What is the duration of the Yenepoya Online MBA in Marketing and Human Resource Management? +

This program takes 2 years to complete and is spread over 4 semesters.

What is the eligibility for the Marketing and HR MBA ? +

Candidates require a minimum of a 3-year undergraduate degree with a minimum of 50% aggregate or equivalent percentage from any UGC-approved university.

Does the programme include both Marketing and HR subjects ? +

Yes, there are topics such as digital marketing, consumer behaviour, brand management, talent acquisition, engagement, organisational development, among others.

What career options are available after this MBA ? +

The career options available include marketing, human resources, sales, brand management, talent acquisition, employee engagement, and business management.

What are the Yenepoya Online MBA in Marketing and Human Resource Management reviews ? +

The learner needs to make sure that he checks out the latest learner experience, program details and admission information before joining the program.


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