Yenepoya University Online MBA Marketing And Human Resource Management
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Online MBA in Marketing and Human Resource Management From Yenepoya University
The Yenepoya Online MBA programme in Marketing and Human Resource Management combines marketing knowledge with human resource management skills.
This programme is aimed at helping the learner grasp the areas of brand management, digital marketing, consumer behavior, hiring talent and employee performance.
This programme is conducted using live online classes over a period of 2 years and 4 semesters. The two specializations will be instrumental in developing the necessary skills to handle business and people in today's world.
Approvals
Yenepoya (Deemed to be University) has been granted permission to provide online education by the University Grants Commission and has also been accredited an A+ grade by NAAC. According to the university’s website, specialisation courses in MBA include marketing and human resource management.
- UGC-entitled university
- NAAC A+ accredited institution
- Online MBA programme
- Two-year postgraduate programme
- Marketing and Human Resource Management specialisation
Admission applicants must ensure to check the latest recognition details for the program.
Fees
The Yenepoya Online MBA in Marketing and Human Resource Management fees is according to the fee structure laid down by the university for the online course.
The candidates need to refer to the latest details regarding the program to know about the modes of payment, examination fees, and more.
|
Particular |
Details |
|
Programme |
MBA in Marketing and Human Resource Management |
|
Mode |
Online |
|
Duration |
2 Years |
|
Domestic Yearly Plan |
₹25,000 |
|
Domestic Total Plan |
₹50,000 |
|
Examination Fee |
₹3,000 per year |
|
International Yearly Plan |
$417 |
|
International Total Plan |
$833 |
|
International Examination Fee |
$50 per year |
Who Can Apply | Eligibility
Online MBA in Marketing and Human Resource Management from Yenepoya Online is a degree programme that is available to applicants seeking to gain expertise in marketing and human resource management. The applicant should satisfy the eligibility criteria laid down by the university.
- A bachelor's programme of at least 3 years
- Degree from a UGC-recognised university
- Minimum 50% aggregate or equivalent grade
- 5% relaxation for eligible SC/ST candidates
- Final-semester bachelor's students can also apply
Admission Process
The Yenepoya Online MBA in Marketing and Human Resource Management admission process is easily done through the admission portal. The applicants have to register themselves, fill out the required personal and educational details, submit the required documents, and make the appropriate payments.
- Register on the official online admission portal
- Enter personal and academic details
- Select MBA in Marketing and Human Resource Management
- Upload the required documents
- Complete the applicable payment
- Submit the application
This online procedure makes it possible for eligible students to apply online.
Syllabus / Curriculum
The Yenepoya Online MBA in Marketing and Human Resource Management syllabus includes both general management subjects along with marketing and human resource subjects.
The course includes consumer behaviour, brand management, marketing of retail and services, market research, remuneration, and organisational development.
|
Semester |
Key Subjects |
|
Semester 1 |
Management and Organisational Behaviour, Accounting for Managers, Marketing Management, Business Economics, Business Communication |
|
Semester 2 |
Business Environment and Strategy, Human Resource Management, Corporate Finance, Business Statistics for Decision Making, Compensation Management and Employee Engagement, Consumer Behaviour and Brand Management |
|
Semester 3 |
Operations Management, Retail and Services Marketing, Market Research, Organisational Development and Change Management, Cross Functional Elective 1, Cross Functional Elective 2 |
The Course/module details of the Online MBA in Marketing and Human Resource Management from Yenepoya Online give a combined view of market and workforce management strategies.
Placement / Jobs
The Placement after an online MBA in Marketing and Human Resource Management from Yenepoya Online can help in building careers in areas of marketing, HR and business management.
Individuals may apply for positions of Marketing Manager, Brand Manager, Digital Marketing Strategist, Sales & Distribution Head, Customer Relations Manager, HR Manager, HR Business Partner, Talent Acquisition & Development, Employee Relations Officer, and Performance & Compensation Manager.
Individuals may find this dual specialisation program helpful for positions that include knowledge of both markets and people management. Students must assess the current career prospects and other details of the program before making a final decision.
Conclusion
The Online MBA in Marketing and Human Resource Management offered by Yenepoya Online may be pursued by graduates interested in gaining knowledge and skill sets in marketing and human resource management.
This 2-year online program includes subjects like digital marketing, consumer behaviour, talent acquisition, and organisational development, among others.
The comprehensive curriculum may enable the learner to develop skill sets applicable to various professional and leadership positions via an online learning platform.
Frequently Asked Questions
This program takes 2 years to complete and is spread over 4 semesters.
Candidates require a minimum of a 3-year undergraduate degree with a minimum of 50% aggregate or equivalent percentage from any UGC-approved university.
Yes, there are topics such as digital marketing, consumer behaviour, brand management, talent acquisition, engagement, organisational development, among others.
The career options available include marketing, human resources, sales, brand management, talent acquisition, employee engagement, and business management.
The learner needs to make sure that he checks out the latest learner experience, program details and admission information before joining the program.
Other mba Online Related Programs Spacialization Offered at Yenepoya University Online
Healthcare Management
Marketing Management
Finance Management
Human Resource Management
Data Science and Analytics
Finance and Marketing
Human Resource Management and Finance





