Dr. D. Y. Patil Vidyapeeth Online MBA Digital Marketing Management
- UGC-DEB recognized
- Experienced faculty
- Flexible learning modes
- Career-oriented courses
- Global certifications
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Dr. D. Y. Patil Vidyapeeth
About DY Patil Online MBA in Digital Marketing Management
Digital Marketing is a dynamic and rapidly evolving field, gaining heightened significance with the increasing digitalization. The increase in demand for skilled professionals in the industry requires an inclusive skill set and adaptability to navigate the growing landscape.
DY Patil Online MBA in Digital Marketing Management Course combines business fundamentals with the latest in SEM, SEO, content marketing, social media, analytics and e-commerce. This Digital Marketing course has been prepared for aspiring professionals, offering a prospect to explore the intricacies of digital marketing strategies.
It allows candidates to comprehend consumer behavior, form effective campaigns, and leverage digital platforms to boost expertise in online advertising, social media marketing, SEO and analytics.
DY Patil Online MBA in Digital Marketing Management Degree offers recorded sessions, assignments, live classes, projects and online exams. This degree is even greater if a candidate has a job or other accountabilities. Zero-cost EMI options are also provided by the university.
Online MBA in Digital Marketing Management Degree from DY Patil University is UGC approved is having value same as a regular degree. DY Patil Online MBA in Digital Marketing Management admission fee is stated as INR 1, 89,400.
DY Patil Online MBA in Digital Marketing Management program highlights have been stated as:
|
Highlight |
Details |
|
Course Name |
Online MBA |
|
Specialization |
Digital Marketing Management |
|
Duration |
2 Years/Divided into 4 semesters |
|
Mode of Learning |
Completely Online-Live & recorded online lectures, session notes, and access to business technology tools and simulations |
|
Eligibility |
Graduation from a recognized college/university |
|
Admission procedure |
Admission relies on marks attained in entrance examination |
|
Assessment |
Assignments, projects, quizzes, online exams and practical assessments |
|
Fees |
INR 1, 89,400 |
|
Accreditation |
UGC approved |
Approvals
DY Patil is a well-known online university offering quality education. Online MBA in Digital Marketing Management from DY Patil has been entitled with following:
|
Approval / Recognition |
Details |
|
UGC Entitlement |
Recognised Online Degree |
|
QS |
World Ranking |
|
NIRF Recognition |
Ranked among leading institutions |
Fees
DY Patil Online MBA in Digital Marketing Management fees have been stated as:
|
Fee Structure |
Amount |
|
Full Fee |
₹ 1,89,400 |
Who can Apply | Eligibility
Online MBA in Digital Marketing Management from DY Patil have been crafted for undergraduate candidates who have accomplished their graduation from a recognized college/university.
DY Patil Online Digital Marketing Management Eligibility criteria have been stated as:
|
Eligibility Criteria |
Details |
|
Educational Qualification |
Students who have completed a bachelor’s degree from a recognized college or university. |
|
Minimum Aggregate |
A minimum of 50% marks for the general category (45% in the case of reserved category) |
Admission Process
Admission to D.Y.Patil University’s Online MBA (Digital Marketing Management) undertakes a simple and straight forward procedure.
The candidates must refer to the official university website for updated admission dates and guidelines. DY Patil Online MBA in Digital Marketing Management admission process has been stated as:
- Explore and select the program: Review the Online MBA (Digital Marketing Management) program offered by D.Y.Patil University. The candidates can check the course structure, curriculum and possible career paths in digital technology.
- Verify eligibility: The candidates must ensure to meet the eligibility criteria, usually completion of graduation from a recognized college/university.
- Prepared required documents: Gather documents such as graduation mark sheets, government ID and passport-sized photographs.
- Submit application: Complete the online application form on D.Y.Patil University’s official portal and upload all required documents as per the instructions.
- Application review: The admissions team will assess applications of the candidates. Eligible students will receive an admission confirmation through email or the university portal.
- Confirm admission and enrollment: After receiving the admission offer, instructions should be followed to pay the semester fee along with complete enrollment to initiate the program.
Syllabus / Curriculum
DY Patil Online MBA in Digital Marketing Management modules have been broken down into the specialization across four semesters. The DY Patil Online MBA in Digital Marketing Management syllabus is given below:
|
Semester 1 |
Semester 2 |
|
Principles & Practices of Management Organizational Behaviour Management Accounting Managerial Economics Business Communication Research Methodology Environment Awareness and Disaster Management |
Human Resource Management Marketing Management Financial Management Operations Management Management Information System Strategic Management & Business Policy Entrepreneurship Development |
|
Semester 3 |
Semester 4 |
|
Introduction to Digital Marketing Search Engine Optimization Integrated Marketing Communication Social Media Marketing Emerging Trends in Information Technology Web Designing and Content Management (MM) Generic Elective-I-Digital Marketing/Business English |
Product and Brand Management International Marketing Generic Elective-II-Soft Skill/ Business Ethics and Corporate Governance Project Work Report |
Placement / Jobs
DY Patil Online MBA in Digital Marketing Management placement service prepares candidates to handle the challenges of the vibrant business world. DY Patil is dedicated to offering the best suitable opportunity to young talents, resulting in their career growth & development.
DY Patil’s placement services include mock interviews, resume building, alumni networking and industry connections, making students job-ready. Students acquire the skills leading to a smooth evolution from university to industry.
The employability program of the college prepares candidates with soft skills, aptitude, tech skills, specialtys technology, evaluations, mentorship and guidance.
The job roles of the graduates after MBA completion have been stated as:
|
Career-level |
Job Role |
Salary Range |
|
Entry-level |
Digital Marketing Executive, SEO Executive, Social Media Executive, PPC Executive, Content Marketing Executive, Digital Marketing Analyst |
₹4 LPA to ₹6 LPA |
|
Mid-level |
Digital Marketing Specialist, SEO Manager, Social Media Manager, Content Marketing Manager, Email Marketing Manager, Marketing Automation Specialist, Growth Marketing Specialist |
₹6 LPA to ₹ 12 LPA |
|
Senior-level |
Digital Marketing Manager, Senior Digital Marketing, Head of Digital Marketing, Marketing Director, Performance Marketing Head, Growth Marketing Lead, Chief Marketing Officer |
₹12 LPA to ₹25 LPA |
Frequently Asked Questions
Online DY Patil provides a range of academic support services to assist candidates, such as academic advising and technical assistance.
Yes, DY Patil offers digital study material and learning resources for the degree program. Such material is accessible through the LMS. The candidates can study anytime from anywhere.
The program fee of DY Patil Online MBA in Digital Marketing Management is ₹ 1, 89,400.
Definitely, the degree comprises presentations, research projects, presentations and workshops to offer practical exposure to the industry.
Other mba Online Related Programs Spacialization Offered at Dr. D. Y. Patil Vidyapeeth
Finance Management
Project Management
Marketing Management
HR Management
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Business Analytics
FinTech
Hospital Administration and Healthcare Management
Operations Management
International Business Management
Artificial Intelligence and Machine Learning Management
Blockchain Management
Logistics, Materials & Supply Chain Management
Agri-Business Management
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