Visvesvaraya Technological University Online MBA Digital Marketing
- AICTE-approved programs
- Digital learning platform
- Industry-focused courses
- Govt-recognized degrees
- Strong alumni network
About Visvesvaraya Technological University Online MBA Digital Marketing
Visvesvaraya Technological University Online MBA Digital Marketing is a specialised course for candidates and professionals interested in developing advanced skills in today’s rapidly evolving digital landscape.
This program unites core management principles with innovative digital marketing approaches, empowering candidates to become experts in areas such as SEO, social media marketing, SEM, content strategy, branding, web analytics and digital advertising.
Online MBA Digital Marketing from Visvesvaraya Technological University assist candidates in attaining practical experience with contemporary marketing tools, data-oriented decision-making techniques and industry-oriented campaign planning.
After the course completion, candidates can pursue roles such as SEO specialist, Digital marketing manager, Social media manager and Brand manager. This program even assists candidates in developing skills required to work in marketing, initiate own business or move into leadership roles.
Visvesvaraya Technological University Online MBA Digital Marketing highlights:
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High-demand career prospects |
Learn while working |
Industry-oriented curriculum |
Affordable and time-saving |
Builds future-ready skills |
Approvals
Approvals matter while registering for an online course. Visvesvaraya Technological University has been approved by the following authorities:
- UGC-DEB: Degree is recognised across India
- AICTE-Ensures curriculum meets regulatory standards
- NAAC A+ Certifying quality assurance
- NIRF- Ranked 75th in 2024 University rankings
Such credentials give offer confidence when applying for jobs or pursuing further education. An online degree from Visvesvaraya Technological University carries the same legitimacy and worth as a regular degree.
Fees
Visvesvaraya Technological University Online MBA Digital Marketing fee is a practical consideration for most candidates.
The total program fee is around 1.2- ₹1.7 Lakh.
This breaks down to around INR 60,000 per year, almost.
Payment takes place semester-wise through the online portal.
The university does not currently offer EMI options directly. Though students from reserved categories may qualify for government-funded scholarships.
The candidates can check with the university about current scholarship availability.
Some students even report getting salary hikes of up to 50% after completing the MBA. While individual results vary, the program can deliver solid returns on investment for those who apply what they learn.
Who can Apply | Eligibility
Visvesvaraya Technological University Online MBA Digital Marketing Eligibility requirements are stated below:
- A bachelor's degree (any stream) or equivalent from any recognized university.
- A minimum of 50% marks in the undergraduate degree. In the case of the reserved category, a minimum of 40% aggregate marks is required.
- No entrance exam is required for the online MBA program.
- Foreign students need to show completion of 15 years of formal schooling with recognized credentials.
The university accepts applications from different academic backgrounds, which creates interesting peer learning opportunities.
Admission Process
Visvesvaraya Technological University Online MBA Digital Marketing admission process has been designed to be simple. Here is how it works:
- Create an account using Google credentials, or register with an email address and contact number.
- Verify the email address along with the contact number.
- Fill out the application form by offering personal details, academic history, and professional information.
- Free counselling is offered by the university to assist in comprehending program requirements and answering questions.
- After submitting the application and documents, the semester fee can be paid through the online portal.
- University verifies the application, and once approved, candidates receive a welcome email with access to the LMS.
A Visvesvaraya Technological University Online MBA Digital Marketing course fee is approximately ₹1.2- ₹1.7 Lakh. LMS offers accessibility to learning materials. In case students are completing their final year, they can apply provisionally.
Syllabus / Curriculum
Visvesvaraya Technological University Online MBA Digital Marketing modules offer core business knowledge accompanied with specialized digital marketing skills.
Visvesvaraya Technological University Online MBA Digital Marketing syllabus prepares candidates with real-business challenges and has been detailed as:
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Semester-I |
Semester-II |
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Principles of Management Marketing Management Fundamentals of Digital Marketing Google Marketing Platform and Web Analytics Digital Entrepreneurship |
Human Resources Management Search Engine Optimization & Marketing Financial Management Business Research Methods Digital Brand Strategy |
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Semester-III |
Semester-IV |
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Employability & Professional Skills Consumer Neuroscience Universal Human Values Elective-I Sales Management Affiliate Marketing Franchise Marketing Elective-II Influencer Marketing Content Marketing Strategy Customer Relationship Management Elective-III LinkedIn Marketing Twitter Marketing Facebook Marketing |
E-commerce Marketing Artificial Intelligence in Digital Marketing Project Work Elective-IV Data Visualization Website Development and Design Email Marketing |
The evaluation takes place through consistent internal appraisal and semester-end examinations. A candidate requires a minimum of 50% in each semester to pass.
Placement / Jobs
Visvesvaraya Technological University has a dedicated placement cell that supports all students, including those in online programs.
Visvesvaraya Technological University Online MBA Digital Marketing placement services include seminars, webinars, and workshops.
These activities keep on taking place throughout the year. Such events connect candidates with industry professionals. The recruiters visiting the university include Infosys, Amazon, BYJU'S, Airtel, Axis Bank, Big Basket, and others. The job roles offered are:
- Digital Marketing Manager
- SEO Specialist
- Social Media Strategist
- Content Marketing Manager
- Brand Manager
- Performance Marketing Specialist
The placement success also greatly relies on individual effort. The previous experience, understanding of current trends, and interview performance matter more than just having the degree.
The placement cell provides guidance and opportunities, but students must prepare themselves.
Conclusion
Visvesvaraya Technological University Online MBA in Digital Marketing offers a practical path for graduates and working professionals to gain specialised expertise. The program combines business fundamentals with contemporary digital marketing practices.
UGC-DEB and AICTE approvals ensure the degree holds significance. The two-year format works well for individuals managing jobs and studies concurrently. MBA course content stays current with industry needs.
Tools such as Google Analytics and AdWords offer practical experience. Faculty brings real-world experience to virtual classrooms.
Frequently Asked Questions
The candidates can pursue roles such as Digital Marketing Manager, SEO Specialist, Social Media Strategist, Content Marketing Manager, Brand Manager, and Performance Marketing Specialist.
An online MBA can be completed in 2 years, and each semester takes 6 months.
No entrance exam is required for the VTU Online MBA program. Admission is based on undergraduate degree qualifications.
Yes, the program is designed specifically for working professionals. Classes are accessible as recorded lectures and live classes.
Other mba Online Related Programs Spacialization Offered at Visvesvaraya Technological University Online
Business Analytics
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